"Working with Tom was such a transformative experience. I was able to find parts of myself, of my personality, of my business, my way of communicating things, that I was not fully aware of. And they were inside, all along, of course, but I was blocking myself."
- Gracia Burns, Accent Coach
“I don’t feel stuck or trapped anymore, and I move through the world more myself. It feels like busting out of the container. With Maegan’s support, I feel I have permission to be myself, I can take action on things that are in my soul. She’s changed the trajectory of my life and what’s possible for me.”
- Dr. Ann Marie Miner, Clinical Psychologist and Motherhood Disruptor
You are incredible!
You’re selling offers, delivering services, and developing beautiful relationships with your audience. You also have a clear mission and a big vision for your business.
There’s just one problem holding you back from sharing your message with the world and taking your business to the next level…
You’d rather poke yourself in the eye than record a video for social media, deliver a talk at a networking event, or facilitate a group workshop on Zoom!
Honestly, you absolutely dread “performing” for an audience. 😬
You know your ideas are powerful. When you share your thoughts and advice via the written word, you’re met with an enthusiastic wave of likes, hearts, and shares.
You even have a secret fantasy of being the next Brene Brown, but when you step in front of an audience, your heart starts beating frantically in your chest, your brain goes to mush, and a pang of stomach cramps send you racing for the nearest restroom.
You are incredible!
You’re selling offers, delivering services, and developing beautiful relationships with your audience. You also have a clear mission and a big vision for your business.
There’s just one problem holding you back from sharing your message with the world and taking your business to the next level…
You’d rather poke yourself in the eye than record a video for social media, deliver a talk at a networking event, or facilitate a group workshop on Zoom.
Honestly, you absolutely dread “performing” for an audience. 😬
You know your ideas are powerful. When you share your thoughts and advice via the written word, you’re met with an enthusiastic wave of likes, hearts, and shares.
You even have a secret fantasy of being the next Brene Brown, but when you step in front of an audience, your heart starts beating frantically in your chest, your brain goes to mush, and a pang of stomach cramps send you racing for the nearest restroom.
“I've built my business focusing on individuals and small groups and it's been working, so can’t I stick with that?" Of course you can! If what you’re doing is working, you can stop reading here and move on with your day. 👋
But if your audience growth is stagnating and you’re missing opportunities to share your message with more people because you’re afraid of the camera, it might be time to face your performance fears.
(Sorry to yell but we feel really strongly about this!)
(Sorry to yell but we feel really strongly about this!)
Many of us are taught that good performers are born, not made.
🌟 “Wow, she totally has the It Factor!”
🌟 “He was born with such Natural Charisma!”
🌟 “They have a Star Quality that just can’t be taught.”
And while, sure, some people are natural performers, no one comes out of the womb doing jazz hands while delivering captivating keynote speeches.
For you, powerful performance isn’t about applause and accolades—it’s about creating opportunities for your dream clients to connect with your message!
When you speak on camera or in front of a group, you give people an opportunity to see your face, hear your voice, and experience your unique magic.
When they feel connected to you in a visceral way, everything changes for the better.
If you know you have something important to say, we want to help you develop unshakable confidence in your ability to create connection through performance.
🍿 Deliver a live workshop that keeps people on the edge of their seats…
without spiraling into a whirlpool of insecurities and self-doubt
📸 Record powerful and authentic content for YouTube and Instagram…
without spending 7 hours re-recording the same 30 second clip
📣 Network with confidence and talk about what you do with clarity...
without having a panic attack in your car before the event
🙋🏽♀️ Easily engage participants during your next Zoom workshop…
without battling intrusive thoughts that people think you’re totally boring
🎤 Walk onto the set of a talk show and deliver a compelling interview…
without getting tongue-tied and tripping over your words
Stepping bravely onto the TedX stage, inspiring people with your powerful presence and magnetic message, while feeling completely embodied, calm, and confident in your ability to deliver a passionate performance.
🍿 Deliver a live workshop that keeps people on the edge of their seats…
without spiraling into a whirlpool of insecurities and self-doubt
📸 Record powerful and authentic content for YouTube and Instagram…
without spending 7 hours re-recording the same 30 second clip
📣 Network with confidence and talk about what you do with clarity...
without having a panic attack in your car before the event
🙋🏽♀️ Easily engage participants during your next Zoom workshop…
without battling intrusive thoughts that people think you’re totally boring
🎤 Walk onto the set of a talk show and deliver a compelling interview…
without getting tongue-tied and tripping over your words
Stepping bravely onto the TedX stage, inspiring people with your powerful presence and magnetic message, while feeling completely embodied, calm, and confident in your ability to deliver a passionate performance.
With the right guidance and support, all of this is possible for you!
Say hello to Performance Alchemy
a 10-week program for established business owners who are ready to overcome performance fears, develop unshakable confidence, and
grow their audience using the power of performance.
"Tom walked me through connecting with my own inner resources while practicing standing in the anxiety zone in front of a big audience. Tom’s approach and masterful skills helped me successfully confront a public speaking gig the following week."
– Jed Schwalm, Executive Director Atlantic Behavior Services, Inc.
“This work with Maegan is paradigm-shifting work that has truly transformed my inner clarity on what I really want. I feel like I can fly in exactly the way that is most authentic to me and how I want to serve in the world."
-Nyssa Brown, Online Course Creator
"Tom walked me through connecting with my own inner resources while practicing standing in the anxiety zone in front of a big audience. Tom’s approach and masterful skills helped me successfully confront a public speaking gig the following week."
– Jed Schwalm, Executive Director Atlantic Behavior Services, Inc.
“This work with Maegan is paradigm-shifting work that has truly transformed my inner clarity on what I really want. I feel like I can fly in exactly the way that is most authentic to me and how I want to serve in the world."
-Nyssa Brown, Online Course Creator
We’re curating a small group of established business owners who want to expand their thought leadership—and grow their audience—using the power of performance.
This will be an intimate group experience with a max of 30 participants, and as such, we’ll be carefully curating group members to ensure everyone in the room is ready for this program, open to introspection, and committed to creating a safe and inclusive environment for all members.
This group might be for you if…
This group might NOT be for you if…
We want you to be here because you want to be here. We want to help you become an embodied performer because you want to become an embodied performer.
If you’re only considering this program because you’ve been told by a business coach, friend, family member, or colleague that you “really should work on your public speaking skills” or “you’re just too shy”—but you know in your heart that you don’t really want to be on stage or in front of the camera—then we want you to give yourself the radical gift of permission to walk away from this sales page with no guilt, shame, or FOMO.
This application will help us curate a community of like-minded business owners who are committed to growing and learning together.
(Note: You can be both terrified and excited; nervous about the process and confident in your choice to say yes; nauseated and energized! Complex emotions are welcome here. Just make sure this is the place you really want to be. ❤️)
We want you to be here because you want to be here. We want to help you become an embodied performer because you want to become an embodied performer.
If you’re only considering this program because you’ve been told by a business coach, friend, family member, or colleague that you “really should work on your public speaking skills” or “you’re just too shy”—but you know in your heart that you don’t really want to be on stage or in front of the camera—then we want you to give yourself the radical gift of permission to walk away from this sales page with no guilt, shame, or FOMO.
This application will help us curate a community of like-minded business owners who are committed to growing and learning together.
(Note: You can be both terrified and excited; nervous about the process and confident in your choice to say yes; nauseated and energized! Complex emotions are welcome here. Just make sure this is the place you really want to be. ❤️)
Weekly Audio Lessons
Weekly podcast-style lessons designed to help you learn and integrate your newfound confidence into your life and business.
Weekly 2-hour practice sessions with Tom & Maegan to overcome your fears and practice your public speaking skills.
Craving connection between sessions? Our simple + private group chat is perfect for deepening connections and asking questions about the weekly lessons.
Each week, Maegan & Tom will email you personally to keep you accountable, motivated, and focused on transforming your fear into unshakable confidence!
We get it—there are some things you just don't feel safe sharing or practicing with the group. That's why we've added private coaching sessions to this intimate group program experience.
You’ll meet privately with both Tom and Maegan during the 10-week program to get the private coaching you need to transform your fear into shakeable confidence!
👉 1:1 30-minute Coaching Session with Maegan to process through your emotional blocks 👈
👉 1:1 30-minute Coaching Session with Tom for private feedback on your performance skills 👈
🌟 Tom O’Brien 🌟
Acting & Performance Coach
Tom is an Acting & Performance Coach and award winning director who trained at the National Theatre in London. He’s worked as a director and acting coach all over the world, including the West End, Europe, and Off-Broadway. By sharing the same techniques he uses to help actors book dream roles in shows on Netflix, Hulu, HBO Max, Amazon Prime, ITV and the BBC, Tom helps entrepreneurs reach more people and attract more clients by embodying their message through powerful storytelling.
🌟 Maegan Megginson 🌟
Psychotherapist & Business Coach
Maegan is a Licensed Therapist & Business Coach who specializes in helping licensed professionals move beyond clinical practice by creating profitable personal brands. She believes the world needs more sensitive and heart-led leaders to step into the spotlight! Using her skills as a therapist and business strategist, Maegan will help you overcome the fears that are holding you back from becoming deeply rested and wildly successful.
🌟 Tom O’Brien 🌟
Acting & Performance Coach
Tom is an Acting & Performance Coach and award winning director who trained at the National Theatre in London. He’s worked as a director and acting coach all over the world, including the West End, Europe, and Off-Broadway. By sharing the same techniques he uses to help actors book dream roles in shows on Netflix, Hulu, HBO Max, Amazon Prime, ITV and the BBC, Tom helps entrepreneurs reach more people and attract more clients by embodying their message through powerful storytelling.
🌟 Maegan Megginson 🌟
Psychotherapist & Business Coach
Maegan is a Licensed Therapist & Business Coach who specializes in helping licensed professionals move beyond clinical practice by creating profitable personal brands. She believes the world needs more sensitive and heart-led leaders to step into the spotlight! Using her skills as a therapist and business strategist, Maegan will help you overcome the fears that are holding you back from becoming deeply rested and wildly successful.
🌟 Tom O’Brien 🌟
Acting & Performance Coach
Tom is an Acting & Performance Coach and award winning director who trained at the National Theatre in London. He’s worked as a director and acting coach all over the world, including the West End, Europe, and Off-Broadway. By sharing the same techniques he uses to help actors book dream roles in shows on Netflix, Hulu, HBO Max, Amazon Prime, ITV and the BBC, Tom helps entrepreneurs reach more people and attract more clients by embodying their message through powerful storytelling.
🌟 Maegan Megginson 🌟
Psychotherapist & Business Coach
Maegan is a Licensed Therapist & Business Coach who specializes in helping licensed professionals move beyond clinical practice by creating profitable personal brands. She believes the world needs more sensitive and heart-led leaders to step into the spotlight! Using her skills as a therapist and business strategist, Maegan will help you overcome the fears that are holding you back from becoming deeply rested and wildly successful.
We’ve created an approach that’s equal parts skill, strategy, and soul.
Blending our unique gifts as a performance coach (Tom!) and therapist + business coach (Maegan!), we’ll provide holistic support to help you remove your fears and unlock the powerful performer inside of you.
Here are a few examples…
🧐 Need specific guidance on how to be a captivating story-teller?
✅ Yep, we cover that in Week 4!
🧐 Wondering how to incorporate public speaking into your business strategy?
✅ No worries! We will work on this every single week!
🧐 Craving personalized (and kind) feedback about your on-camera presence?
✅ Tom is going to give you gentle + constructive feedback the whole way through!
🧐 Worried you might cry when you talk about your performance fears?
✅ Maegan’s a real therapist, and although she’s not your personal therapist, she’ll be there to help you sort through all of the hard stuff that breaks the surface.
With our superpowers combined, we’re going to help you create a meaningful connection between your mission and your performance skills so you can show up on camera or in-person with more confidence than Madonna!
“Maegan is empathetic, positive, innovative, and really fun. Her energy creates a container of safety and encouragement with sprinkles of humor throughout. She responds to your fear, and helps you to move to the other side.”
-Kat Vollono, LCSW
"I’ve suffered from performance anxiety, and Tom provided me with valuable exercises that helped me to focus without getting lost in the stress of performing. Our sessions remarkably changed the way I now approach public speaking. Tom was organised, professional, experienced, and importantly, he was empathetic."
– Christin Yu, PhD researcher, Lecturer, Cultural Writer & Print Designer
"Maegan’s coaching style is gently assertive. It feels really good when somebody comes in with gentleness and says: ‘You’re doing a great job and how can we push you forward?’”
-Dena Omar, LCSW & Anti-Oppression Consultant
Week 1
October 6
Welcome Week!
You’re embarking on a journey that requires vulnerability and courage—that’s why our first week focuses on creating safety for you and your group members. We’ll ease you into the performance waters by building connections as a community and exploring what you want to gain from this experience. We want to get to know you, hear about the message you want to share with the world, and understand your unique aspirations for this program.
Create Your Authentic Performer Persona
Week 2
October 13
Now that we’ve gotten comfortable with each other, we’re going to explore the type of performer you want to be (yes, you have options!) and define what authentic performance looks like for you. We’ll do this by identifying performers you admire and breaking down the different types of performances that will best serve your personality and your business.
Week 3
October 20
You’re carrying around a suitcase full of fears, insecurities, and negative beliefs about performing. This baggage has likely been with you for years or maybe your entire life! This week, we’re exploring our fears and unpacking the old stories that tell us we’re not safe to show up as exactly who we are. Then, you’ll learn simple, yet powerful techniques to transform your fear-based obstacles into powerful tools that will fuel your embodied performance.
Build Unshakable Confidence Through Connection
Week 4
October 27
Good news! This week, you’re stepping away from the spotlight to focus on your ideal client. Embodied performance is about connecting with the people you’re meant to serve—which removes the pressure you feel about being the center of attention! You’ll create an ideal client profile you can use to humanize the camera so you never feel like you’re performing for a bunch of strangers (even when you really are).
Week 5
November 3
Tell Captivating Stories That Connect & Convert
Designing your authentic performance persona and creating connection with your ideal audience form the foundation of your powerful performance strategy. Next, we’re going to learn the art of storytelling using the 5-Act Storytelling Structure. This storytelling technique will turn your videos, workshops, and interviews into captivating performances that keep your audience engaged and eager to work with you.
Embody Your Message By Sharing Your Story
Week 6
November 10
You are the magic of your brand, and your audience wants to know the real you! This week, we’re going to strengthen your speaking skills so you can talk about your mission and share real stories about your life with confidence and ease. We’ll also talk about boundaries, helping you create a personal boundary rulebook that ensures you’re only sharing what you’re comfortable with, excited about, and ready to share with the world.
Week 7
November 17
Elevate Your Performance Using Speaking Techniques
Now that you’re more comfortable talking about yourself, we’re going to dive deep into the art and science of public speaking. Do not fear! By the end of this week, you’ll understand the fundamentals of public speaking and be armed with public speaking techniques that’ll help you move through your fears and step into the stoplight with unshakable confidence.
Perform on Camera Like a Professional
Week 8
December 1
This week, we’re going to share pro-tips and best practices for translating your public speaking into a compelling performance on camera. Using technical skills and emotional connection, we’re weaving together all the work you’ve done so far so that you can step in front of any camera—from your computer webcam to a live television studio—in a way that feels embodied and authentic. This is the magic combination that ensures your performance feels good to you and connects with the people you’re meant to serve.
Weeks 9 & 10
December 8 & 15
Performance Alchemy Community Showcase!
For our final two sessions, you’ll be invited to perform a short presentation or talk for our community. Within this safe and nurturing environment, you’ll receive positive validation (so you know what you’re doing well) and constructive feedback (so you know how to take your speaking to the next level) from Tom, Maegan, and your peers. By the end of this week, you’ll be ready to share your message with more people and confidently perform to bigger audiences!
Week 1
October 6
Welcome Week!
You’re embarking on a journey that requires vulnerability and courage—that’s why our first week focuses on creating safety for you and your group members. We’ll ease you into the performance waters by building connections as a community and exploring what you want to gain from this experience. We want to get to know you, hear about the message you want to share with the world, and understand your unique aspirations for this program.
Create Your Authentic Performer Persona
Week 2
October 13
Now that we’ve gotten comfortable with each other, we’re going to explore the type of performer you want to be (yes, you have options!) and define what authentic performance looks like for you. We’ll do this by identifying performers you admire and breaking down the different types of performances that will best serve your personality and your business.
Week 3
October 20
You’re carrying around a suitcase full of fears, insecurities, and negative beliefs about performing. This baggage has likely been with you for years or maybe your entire life! This week, we’re exploring our fears and unpacking the old stories that tell us we’re not safe to show up as exactly who we are. Then, you’ll learn simple, yet powerful techniques to transform your fear-based obstacles into powerful tools that will fuel your embodied performance.
Build Unshakable Confidence Through Connection
Week 4
October 27
Good news! This week, you’re stepping away from the spotlight to focus on your ideal client. Embodied performance is about connecting with the people you’re meant to serve—which removes the pressure you feel about being the center of attention! You’ll create an ideal client profile you can use to humanize the camera so you never feel like you’re performing for a bunch of strangers (even when you really are).
Week 5
November 3
Tell Captivating Stories That Connect & Convert
Designing your authentic performance persona and creating connection with your ideal audience form the foundation of your powerful performance strategy. Next, we’re going to learn the art of storytelling using the 5-Act Storytelling Structure. This storytelling technique will turn your videos, workshops, and interviews into captivating performances that keep your audience engaged and eager to work with you.
Embody Your Message By Sharing Your Story
Week 6
November 10
You are the magic of your brand, and your audience wants to know the real you! This week, we’re going to strengthen your speaking skills so you can talk about your mission and share real stories about your life with confidence and ease. We’ll also talk about boundaries, helping you create a personal boundary rulebook that ensures you’re only sharing what you’re comfortable with, excited about, and ready to share with the world.
Week 7
November 17
Elevate Your Performance Using Speaking Techniques
Now that you’re more comfortable talking about yourself, we’re going to dive deep into the art and science of public speaking. Do not fear! By the end of this week, you’ll understand the fundamentals of public speaking and be armed with public speaking techniques that’ll help you move through your fears and step into the stoplight with unshakable confidence.
Perform on Camera Like a Professional
Week 8
December 1
This week, we’re going to share pro-tips and best practices for translating your public speaking into a compelling performance on camera. Using technical skills and emotional connection, we’re weaving together all the work you’ve done so far so that you can step in front of any camera—from your computer webcam to a live television studio—in a way that feels embodied and authentic. This is the magic combination that ensures your performance feels good to you and connects with the people you’re meant to serve.
Weeks 9 & 10
December 8 & 15
Performance Alchemy Community Showcase!
For our final two sessions, you’ll be invited to perform a short presentation or talk for our community. Within this safe and nurturing environment, you’ll receive positive validation (so you know what you’re doing well) and constructive feedback (so you know how to take your speaking to the next level) from Tom, Maegan, and your peers. By the end of this week, you’ll be ready to share your message with more people and confidently perform to bigger audiences!
Week 1
October 6
Welcome Week!
You’re embarking on a journey that requires vulnerability and courage—that’s why our first week focuses on creating safety for you and your group members. We’ll ease you into the performance waters by building connections as a community and exploring what you want to gain from this experience. We want to get to know you, hear about the message you want to share with the world, and understand your unique aspirations for this program.
Create Your Authentic Performer Persona
Week 2
October 13
Now that we’ve gotten comfortable with each other, we’re going to explore the type of performer you want to be (yes, you have options!) and define what authentic performance looks like for you. We’ll do this by identifying performers you admire and breaking down the different types of performances that will best serve your personality and your business.
Week 3
October 20
You’re carrying around a suitcase full of fears, insecurities, and negative beliefs about performing. This baggage has likely been with you for years or maybe your entire life! This week, we’re exploring our fears and unpacking the old stories that tell us we’re not safe to show up as exactly who we are. Then, you’ll learn simple, yet powerful techniques to transform your fear-based obstacles into powerful tools that will fuel your embodied performance.
Build Unshakable Confidence Through Connection
Week 4
October 27
Good news! This week, you’re stepping away from the spotlight to focus on your ideal client. Embodied performance is about connecting with the people you’re meant to serve—which removes the pressure you feel about being the center of attention! You’ll create an ideal client profile you can use to humanize the camera so you never feel like you’re performing for a bunch of strangers (even when you really are).
Week 5
November 3
Tell Captivating Stories That Connect & Convert
Designing your authentic performance persona and creating connection with your ideal audience form the foundation of your powerful performance strategy. Next, we’re going to learn the art of storytelling using the 5-Act Storytelling Structure. This storytelling technique will turn your videos, workshops, and interviews into captivating performances that keep your audience engaged and eager to work with you.
Embody Your Message By Sharing Your Story
Week 6
November 10
You are the magic of your brand, and your audience wants to know the real you! This week, we’re going to strengthen your speaking skills so you can talk about your mission and share real stories about your life with confidence and ease. We’ll also talk about boundaries, helping you create a personal boundary rulebook that ensures you’re only sharing what you’re comfortable with, excited about, and ready to share with the world.
Week 7
November 17
Elevate Your Performance Using Speaking Techniques
Now that you’re more comfortable talking about yourself, we’re going to dive deep into the art and science of public speaking. Do not fear! By the end of this week, you’ll understand the fundamentals of public speaking and be armed with public speaking techniques that’ll help you move through your fears and step into the stoplight with unshakable confidence.
Perform on Camera Like a Professional
Week 8
December 1
This week, we’re going to share pro-tips and best practices for translating your public speaking into a compelling performance on camera. Using technical skills and emotional connection, we’re weaving together all the work you’ve done so far so that you can step in front of any camera—from your computer webcam to a live television studio—in a way that feels embodied and authentic. This is the magic combination that ensures your performance feels good to you and connects with the people you’re meant to serve.
Weeks 9 & 10
December 8 & 15
Performance Alchemy Community Showcase!
For our final two sessions, you’ll be invited to perform a short presentation or talk for our community. Within this safe and nurturing environment, you’ll receive positive validation (so you know what you’re doing well) and constructive feedback (so you know how to take your speaking to the next level) from Tom, Maegan, and your peers. By the end of this week, you’ll be ready to share your message with more people and confidently perform to bigger audiences!
Note: This application will help us curate a community of like-minded business owners who are committed to growing and learning together. You do not need to choose your payment preference until your application is approved and you've had a chance to ask your questions about the program!
How many people will be in the group?
We have space for a maximum of 30 students in this cohort of Performance Alchemy.
Is learning "how to perform" going to make me look like someone else?
To be clear, we’re not going to teach you how to be a cookie-cutter performer. We have no desire to make you look and sound like someone you’re not. You are unique, passionate, and magnetic just the way you are.
Our goal is to help you develop unshakable confidence in yourself so you can walk onto any stage feeling empowered to share your passionate and authentic self with the people who need to hear your message.
Is this a Mastermind? What's the difference between a Mastermind and Group Coaching?
Performance Alchemy is NOT a mastermind! This is a true group coaching program.
Masterminds are small groups where members support each other by sharing advice, problem-solving, and feedback. Group coaching programs involve a clear curriculum (information you're learning in an organized way, often through pre-recorded lessons and worksheets) and direct access to the group leader during group coaching calls.
In Performance Alchemy, we call our group coaching calls Practice Sessions! Our Practice Sessions will give you an opportunity to access direct support and feedback from Maegan & Tom and learn vicariously by observing other people work through their questions during group coaching sessions.
What will we do during Practice Sessions?
During our weekly Practice Sessions, you will have an opportunity to (1) ask Maegan & Tom any questions you have about the lesson for that week and (2) practice your Performance homework from the weekly lesson in a small breakout group with either Tom or Maegan present to give you feedback and guidance. Practicing your performance with a group of safe or supportive colleagues is the best way to overcome your fears and increase your confidence!
Are Practice Sessions recorded?
Yes, each meeting is recorded and available for members to watch at their convenience.
What if I miss a Practice Session?
We strongly suggest you attend as many Practice Sessions as possible, but we totally understand if you have a conflict during our 10-week program! The Practice Sessions are recorded, so you can review the session at your convenience. But, you will not have a chance to participate.
What about confidentiality?
Confidentiality is taken seriously. For a successful group coaching experience, members have to know that what they share stays within the group. Every member will be required to sign a confidentiality agreement before starting Performing Alchemy.
How will the lessons be delivered?
Weekly audio lessons will drop at the beginning of the week via a private podcast feed.
How long will I have access?
You'll get lifetime access to the audio lessons and coaching call recordings.
What's the call schedule?
We’ll meet for coaching on Fridays at 10am PT / 1pm ET on these days:
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